Hi, I'm Aristotle
Love working with Data!
Master’s in Business Analytics graduate with 1.5+ years of experience in analytics, working with companies to improve operational efficiency, increase revenue, and optimize business processes.
Skills & Technologies
Data Analysis
Python, R, SQL, Excel
Visualization
Tableau, Power BI, R Shiny, Matplotlib, Looker Studio
Machine Learning
Supervised & Unsupervised Machine Learning
Cloud
AWS, Azure, Google Cloud
AI
Fine Tuning, Prompt Engineering, MCP, Agents
Experience
Business Intelligence Analyst
Feb 2025 – May 2025
Selah LLC (DBA ILOLA™) – Del Mar, CA
- Built GA4 reports with funnel/path analysis and GTM-based UTM tracking, reducing bounce rate by 40% and improving CTA performance
- Conducted A/B testing and statistical analysis to assess campaign and landing page performance, increasing conversion rates by 30%
- Improved website performance by optimizing scripts via Google Tag Manager, compressing assets, and resolving security vulnerabilities, leading to 100/100 Page Speed scores and enhanced user experience
- Performed competitor analysis and recommended lead magnets and internal tool strategies to increase organic web traffic
- Set up automated daily cloud backups and disaster recovery workflows; successfully restored the site from backup during server downtime, ensuring uninterrupted operations
Business Intelligence Consultant
Oct 2022 – May 2023
Digital Domination – Santa Fe, NM
- Managed project delivery, team onboarding, and training through SOPs and LMS-based courses, reducing knowledge transfer time by 40% and improving task completion rates by 70%
- Engineered API-based automation workflows using Postman and Instantly REST API, saving 5+ hours per week by streamlining lead management, CRM syncing, and blocklist handling
- Executed advanced outbound email strategies including video personalization achieving 80% open rates and boosting revenue by 50%
- Analyzed 100+ email campaigns using A/B testing, identifying high-performing variants and driving 40% lift in conversions
- Led operations using Agile Kanban tools, aligning cross-functional teams for on-time delivery and improved project tracking
Featured Projects
Treatment Impact Analysis
Developed a customer segmentation model using K-means clustering and Product Recommendation Engine using Apriori to idenitfy high-value customer groups and boost cross-sell opportunities
Data Visualization App
An interactive Shiny app for data visualization, allowing users to upload datasets, dynamically select variables, and create customizable graphs with user-defined titles.
Customer Segmentation & Product Recommendation Engine
Developed a customer segmentation model using K-means clustering and Product Recommendation Engine using Apriori to idenitfy high-value customer groups and boost cross-sell opportunities
Let's Work Together
I’m always interested in new opportunities and challenging projects. Let’s discuss how I can help drive your business forward with data-driven insights.